Aardvark - Marketing and Promotional ideas

Note pads & Desk Jotters For use around the office, shop, bar or restaurant, why not consider a designed and branded notepad or desk jotter? Also great as a marketing giveaway that will mean your name, message and contact details are always in the eye of your customer (or prospect). Typically produced as A4, A5, DL or A6 you can have your logo, key marketing message and website printed in small quantities on a quality stock, on a product which although simple in its concept, will impress recipients into thinking you are serious business enterprise.

Car magnets
Want to advertise from your company vehicles but don’t want to use permanent vinyl stickers? Why not consider full colour car magnets, designed to fit the panel spaces on your vehicle. Printed on the highest grade exterior magnetic vehicle signage material, Aardvark can help you make your vehicle a ‘moving advert’. Statistics prove that car adverts get noticed and mean that your company is visible to the public all day long. And remember as with all promotional items if we have already designed other stationery and marketing materials for you, the cost of set up will be reduced.

Fridge Magnets Do you work for, or sell to, the general public? Why not keep in the forefront of their minds by giving them a small reminder of who you are and what it is that you offer. Aardvark can design and produce fridge magnets for you that provide a rather quirky reminder to your customers. They are an inexpensive way of subtly emphasising your company’s branding every time your client spends time around the house – and of course being magnetic they can adhere to any appropriate surface (not just the fridge)!

Personalised calendars are the latest quirky marketing idea available in short runs. You can use your product images or something completely different but the key is to have your company image and name in the mind of the prospect or client each and every day. Aardvark can design and produce these for you in small quantities that form an ideal Christmas gift or promotional giveaway.

Poster (photo) prints Do you need large photographic prints of your products for an exhibition, market, conference or meeting? Aardvark can reproduce your corporate images on a large scale and with a number of mounting options. From basic glossy prints to large scale output, many formats are possible, please enquire for details.



Car stickers Want to advertise from your company vehicles? Aardvark’s capability to print on specialist materials means we can utilise some of the latest developments in the print business. We can produce short runs of full colour clear gloss or white self adhesive material that allows us to produce stickers for internal and external usage. Vehicle décor gives you the possibility of having your company image and message travelling round all the time on your own or client vehicles. For vehicle graphics we use weatherproof, waterproof and tear proof material that is safe to be applied on paintwork. Please enquire if you are interested in advertising from your vehicles.

Glossy posters
Big, bold and eye catching, simple! Whether for a shop, salon, office, or event, Aardvark can design your glossy posters to display your products and services. The important message here is make sure you match printing solution exactly to need. Posters can be lower cost than other forms of “signage” and perhaps are more appropriate for limited life usage. Aardvark can produce all forms of signage to your design specification and we want to ensure that you choose the product type that matches the use you have in mind. See the rest of our suggested product range for other types of signage.

Banners
Do you frequent markets, fetes, trade shows or exhibitions? Do you need to identify yourself or place marketing information on the boundary of your business establishment? Then banners are the answer! Big, bold and eye catching, let a banner tell people far and wide that you are here and worth visiting! Banners can be produced in all shapes and sizes for internal and external usage. As the options are again extensive, we urge you to get in touch to discuss your needs.


Marketing & Promotional items

Leaflets (flat or folded) If you have one piece of marketing material, make sure it is a well designed professional looking leaflet! Different to a general purpose (often lower cost) “flyer”, a leaflet should incorporate more information, more pictures, and better design, on a more professional stock.



To make them fit certain applications and “outlets” they can be folded in a number of ways, which gives them a higher value feel. They fill the gap between low cost flyers and higher end brochures. Apart from the all important business cards, most companies recognise that in addition to a website, a well designed and professional feeling leaflet can make a real difference.

Aardvark can produce you smaller quantities to suit your budget, often for the same cost you would pay to try and print flyers at home using expensive inkjet cartridges! And remember, short runs mean smaller outlay, lower stock holding and fewer marketing materials going out of date. Consider the scenario of being able to have a quantity of leaflets that matches monthly demand and the fact that the information on the leaflet (e.g. marketing messages, etc. such as pricing & promotions) can change on a monthly basis!!

And best of all, Aardvark prides itself on quick response and with our specialised digital technology, once a leaflet is designed, you can have a reprint in literally a matter of hours, meaning you never have to be without your important marketing materials! All sizes of leaflet possible (e.g. A4, A5, and DL) on a variety of materials, e.g. glossy or silk, with many folding options available. With so many options, it is important to discuss your needs in detail.

 

Flyers You want to reach a large number of prospects (or customers); you need a lower cost means of physically getting your message across. Then you need a bulk run of budget “flyers”. Many of the Aardvark principles e.g. turnaround, stock holding and date relevance, apply to flyers as they do to leaflets (in fact most products). But flyers tend to be of simpler design, smaller and less complicated (often flat, but can be folded), produced on economy stocks to balance cost and effectiveness, with the possibility that more will be disposed of. Design still matters of course, you have to make your flyer and hence your message, stand out amongst the crowd, especially at events or locations where many other peoples materials are on show. Aardvark is experienced in producing eye-catching materials and we are happy to work within the confines of your budget. All sizes of flyer possible (e.g. A4, A5, and DL) on a variety of materials, e.g. budget, smooth, laid, recycled, and coloured. As with leaflets, with so many options, it is important to discuss your needs in detail.

 

Brochures So you have finished renovating that Chateau, digging that trout lake, setting up that campsite or creating that marvellous new product range! And now you think you had better tell people about it! Well flyers and leaflets just don’t meet all the requirements, when customers might be spending lots of money to experience what it is you have to offer! Proper corporate brochures will set you apart! Bigger and better photos, larger eye-catching designs, best quality materials (for insides and cover) – all these are key aspects when being seen as different really matters! The principles that apply to creating the right website, apply to creating the right brochure. If you are serious, it has to be serious. It will need serious consideration, planning and investment. Aardvark is here to help you through this all important design process that can make the biggest of differences to your business development. And should your market warrant larger quantities at one time, we are happy to assist with the design and procurement of work in the traditional print marketplace.



Gift vouchers If you are selling product, running a shop or stall, or indeed offering a service, why not consider offering your clients the possibility of having gift vouchers to give out to friends and family. Ideal for producing in small numbers, Aardvark can design an inexpensive voucher layout on a simple material that not only offers you another selling medium, but further extends your business branding. Vouchers, as we all know, offer a great gift alternative and mean that awareness of your business is spread actively, particularly in a localised marketplace. Aardvark can produce on specialised papers such as metallic and iridescent, which can give this product type that extra feel of quality and notoriety.

Loyalty cards These have become popular as a means of ensuring customers return to you for their product or service, as opposed to choosing to go elsewhere. They give you the opportunity, if produced business card size, to have a presence in the wallet or handbag of your clientele, with your contact details quick to hand. And just like a business card this means that should the occasion arise for say, decision on a takeaway, then your Pizza shop might get first call! Aardvark can produce these types of product on one sided board allowing for glossy eye catching print on the facing side and plain (writeable) print on the reverse (for recording their participation).

Beer/bar mats & Table Cards Think about it, you have a captive market of customers and prospects already in your establishment, but you (or indeed a supplier of yours) want to increase turnover by making the most of visiting clientele. What better way of putting a sales pitch to visitors (for food, drink or events) than to have marketing materials present on your counter, bar and/or tables. Ideal for bars, restaurants, hotels, B&Bs, Chateaux and Auberge. You can now have marketing materials designed to subtly continue the selling process while visitors enjoy the ambience and conversation, and partake of a drink or meal. Flat mats or standing cards printed in full colour with photography, can catch the eye whilst clients pass the time enjoying other aspects of your establishment. Aardvark can help you design a notable marketing presence that subtly and not forcefully conveys branding to your visitors.

Point of Sale Do you have a business that has a reception or checkout, or do you want to promote products at someone else’s? Aardvark can design and produce a range of point of sale (POS) items to suit location, space availability, and budget. To make your business stand out why not discuss with us how you would like to market your business and where you feel you can make a real impact. And let us come up with suggestions that might make a real difference to your publicity.

Display graphics These can be considered an extension on the POS theme. You have placed some effective marketing materials on the counter, bar or checkout, but now you think you need something alongside or behind to catch the attention of the people waiting in the queue or just browsing around. Where space doesn’t allow for the larger style banners, why not consider smaller scale display graphics in the form of posters, canvases or poster boards? Aardvark’s speciality in short runs means that you can have single items produced cost effectively. A variety of sizes, materials and methods of fixing are possible, so please get in touch to discuss how you may improve the advertising décor of your business.

Plastic display products Do you need to display your great new leaflets from Aardvark? We can supply you with plastic display products that will smartly organise your marketing materials in your office, on your counter or bar, or on your stall at market. The range of items is huge to cope with all document shapes and sizes, so please enquire for prices and details.


Window decals Do you own a shop, run a salon or bar, or want to advertise your business from the back of a vehicle? Windows decals (or stickers) are ideal for grabbing the attention in an alternative way and attempt to promote your business in a different ‘space’ to the competition. Generally produced on either clear or white external self adhesive material, a short run of stickers to affix to your windows can be yours for a relatively small sum.

Canvas (photo) prints
Do you need large artistic canvas prints of your products for an office, exhibition stand, or meeting room? Aardvark can reproduce your corporate images on large scale canvas, please enquire for details.



Road signs Aardvark can help you get found in other ways! We can produce signage to identify your property both close to hand, and in rural France, at the main road junctions. Cost effectively produced on external poly board, our full colour signs can be the difference between visitors finding you happy or getting lost and going home! And again, if we have already designed your other marketing materials, makeup of these ancillary items will cost less than you think!



Mouse mats Professional and practical, custom mouse mats are still very popular as low cost marketing giveaways. Make sure your business is always at the fingertips of prospects and clients alike by having your mouse mat on their desk! Can be ordered in quantities less than 50.



Sticky note pads
are very useful in the office or home and are another great low cost marketing giveaway. Make sure your customers see your details regularly by having them make their everyday notes on a sticky note pad customised with your design. Full colour printing on 50 sheets of approximately 75mm by 75mm. These handy little note pads are an ideal way to keep reminding people about your business.

Laminated items Many of the items listed on this site can be encapsulated in double sided plastic for protection against moisture and handling. If you wish to have printed items such as menus, price lists, sample leaflets, etc. protected for longer life than we can laminate them for you very cost effectively. If you run a bar or salon whether moisture can be an issue on printed matter then make sure your important documents are kept in top condition for the client.